Posted on Leave a comment

Schedule of Events

December 2, 2020- Hi Friends, I though that today it would be beneficial for us to post our schedule for the upcoming month so that you know what’s on the agenda! Here’s what’s coming up at Pandamonium:

December 2-Book Box Subscriptions go out in the mail! Check it out here: https://pandamoniumpublishing.com/product/book-box-3-month-membership-1-book-box-month-for-3-months/

December 3, 4, 5, 6, 10,11,12,13,17,18,19,20- St. Jacob’s Market from 10-6 every day. We’re in the outlet mall building!

December 4, 11, 18- Check us out on Facebook every Friday at 11 am as we discuss Pandamonium Publishing House International Book Club book, A Long Way Gone. To join, send us an email at pandapublishing8@gmail.com

December 7- Check out my interview with our very own Tonya Cartmell where she answers questions from readers about her book, The 12 Days of Rescue! It will be on our social media and YouTube Channel at 7 pm.

December 12-24- Tune into our YouTube Channel Pandamonium Publishing House each night at 7pm where I count down my 12 favourite Holiday books! Snuggle up and read with me.

If you’re in the area and would like to stop by and say hello, we’d love to see you. This year, give the gift of literacy.

Posted on Leave a comment

Did You Blow It?

April 12, 2019– Uh oh, did you totally screw up? Did you drop the ball? Did you blow your one and only shot at properly marketing your book? Well, the good news is, you can start over and begin again, this time more intelligently. Today we’re talking about the top three book marketing mistakes that authors make. Is this you? I hope not.

  1. Starting too late. This is the number one thing that will KILL your sales and have you spending money like it’s no one’s business. Waiting until your book is published before marketing it is a terrible idea. It is NEVER too early to start marketing your book. NEVER TOO EARLY.
  2. Scattered efforts. If your book is for everyone, it’s for no one. I say this all the time. Same goes for your book launch. If you’re scattering your marketing efforts then you’re also scattering your money and time. Please don’t market your book to everyone! This is a huge mistake and such a waste of energy.
  3. Phase Fatigue. Hold the phone, there’s more marketing? Honestly, where did you think you were coming today? Yes, of course, there is more marketing to be done. Marketing is like a human baby, if you don’t feed and water it daily, it’s going to die. Ok, maybe I should have used a plant as a better example. The book launch is only the FIRST phase of your marketing plan! If you don’t continue to nurture each phase of your launch, your book will wither and die (annnnd there’s the plant analogy).

If you’ve done any of these things or haven’t done them properly, stop. STOP. RIGHT. NOW. Focus your efforts, come up with a plan, and start again. I’m always here to help if you want a free consult (30 minutes) all you need to do is email me (pandapublishing8@gmail.com) and I’ll guide you back onto the yellow brick road.

Here’s to your success! X LLB

Posted on Leave a comment

This Could Be The Shortest Blog Post Ever…

April 3, 2019– Did you see the image that goes along with this blog post? It says, How to Sell Books Without Marketing. I’m going to tell you exactly how to do that in two simple words, YOU. CAN’T.  It makes me crazy when people go around spewing incorrect and irresponsible advice to self-published authors who really want to sell their books.

Marketing is the catalyst that moves EVERY business, not just the book business! Without marketing, how are prospective readers ever going to find out about your work? Without marketing how can they find where to buy your book? Where can they find out about you as an author and how can they find out about new releases you have coming out? ONE WORD. MARKETING. Let’s explore a couple of different options for the best ways to market your self-published book.

  1. Word of mouth. We all know that word of mouth is the best way to sell anything; from movie tickets, insurance, books, and everything in between, word of mouth is the most trusted source of marketing. Word of mouth marketing is the most effective form of marketing because people trust the opinions of others (their peers, friends, relatives, and their immediate circle of people). Let’s say that you’re out on the weekend with some friends and one of them tells you about a fabulous new restaurant in your town; they talk about how excellent the service was, how fast their food came out, and the stunning decor of the restaurant. They also tell you that it was the best steak they’ve ever had and that you must try it! What are you going to do? You’re going to check it out of course! Same goes for books, readers who liked your book are more likely to tell others about it, this will lead to more sales of your title and at the very least, more hits on your website!
  2. Interactive marketing. This is also known as event-driven marketing which means that your readers have a two-way communication channel to connect them to your company. You as the author interact with your readers on many different levels and some of these include, shows, book signings, skype sessions, library talks, and any time you’re out in public. Interactive marketing is essential to your success because it lets your readers know that you care about them and what they have to say. It lets you meet them face to face and create a two-way relationship!

The above two types of marketing are obviously not an exhaustive list of all the options that are available, but they are an excellent and most important place to start.