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Hierarchy by Maslow

April 3, 2020– Before I became an entrepreneur and author, I studied marketing and advertising among other areas of interest. In marketing, we are taught Maslow’s Hierarchy of needs pretty early on in the course in order for us to identify where our potential clients are,  and where our products would fit in their lives. It’s important for us to remember that this is the way that our characters will experience their lives throughout our book.

For example, a character cannot be self-actualizing if they are worried about food and shelter. I urge you to review your manuscript to ensure that your character is following the hierarchy, not only does it lend to your credibility as a writer, it will speak to your reader on a very personal level as this is all of humanity’s experience.

Maslow’s hierarchy will help develop your characters fully and will let your reader know what motivates them to do what they do and be who they are. Please remember that none of these levels in the pyramid can be skipped, they can be stretched however, but only slightly. Also be aware that there is a expanded version of this hierarchy. If you do happen to skip a level, your reader will question the believability of your work. This entire theory of the hierarchy is that humans have a series of needs, some of which must be met before they can turn their attention towards others.

A homeless character would be focused on food and shelter, the first level of the hierarchy rather than the stock market. Of course, in Hollywood especially, there are always exceptions to the rule. I hope that you will use the resource below to make your characters as real as possible.  If you’re interested in developing your characters fully, please email us for more information on our upcoming Character Development course at pandapublishing8@gmail.com Happy writing, friends! X LLB

maslow's hierarchy of needs

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Maslow’s Hierarchy of Needs (And how it helps your writing!)

October 1, 2018– Back when I was an official student of Marketing and Business, (I say official because I still consider myself a student of both, just not in a typical classroom setting) we learned about Maslow’s Heirarchy of Needs. It was fascinating and captivating to see what humans need and that we are unable to move from one level to the next if there are any gaps in the previous level. Let me explain; as we look at the chart below, we see that the very basics of human need are food, water, and shelter. If we don’t have these needs met, we can’t move on to social stability, achievement, and experiencing our unique purpose.

I know what you’re thinking…umm… thanks for the lesson but what does this have to do with writing? Well, think about the hierarchy below; how does your character fit into this? Does your character lack love and belonging and to they need to resolve this issue before moving on with their life? Is your character dying to be unique? Maybe your character is questioning their morality?

This chart will also make you credible. We know that human nature is to take care of the basics. If we have no food, our first goal is to find food and feed ourselves. Have you ever been so hungry that you can’t even think straight? I’m sure you have, we all have and for various reasons. How are we supposed to think about self-actualization when our stomach is growling so loudly that we can’t hear ourselves think? You get the picture.  Now, I know that some of you may argue the point that someone like Gandhi was able to reach self-actualization because he deprived himself of food, and yes there is merit to that argument. My point is, that with most people, including your characters, we can’t ignore our basic needs and we’ll do whatever it takes to meet them.

Happy Writing! X LLB

 

Maslow Hierarchy of Needs