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Work It to Make it Worth It

March 13, 2020- I attend no less than three writer’s conferences per year. I need to keep up with information and trends in the industry, and I think that attending the workshops makes me a better writer and publisher. There is a lot to learn, and I always come back feeling refreshed, inspired, and ready to get to work.

Conferences can cost quite a bit of dough, so to make the most of your time and money, I’ll give you some advice.

1) Make a list. Who is going to be there? Who do you want to meet? Which speakers do you want to listen to? Organization is the key to success in all areas of life.

2) Don’t be dull. Make yourself memorable, everything from your pitch to your appearance should be interesting and should make an impression.

3) Make an appointment, if possible. There are some opportunities that you can sign up for in advance that will allow you to meet with potential agents and publishers.

4) Collect cards. Get as many relevant business cards as you can while meeting other attendees and guests. Jot down any pertinent info about the person or what you chatted about so that when you send them a follow-up email, you’ll remember who they were and the connection that you made.

Find a list of conferences in your area by doing a quick search online and see which ones would be suitable for your writing goals. Remember to have fun and make friends!

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I Don’t Know…

April 29, 2019– Many years ago there was an ad in a very famous newspaper of a stern-looking executive in a suit with his arms crossed and a scowl on his face. The copy read:

I don’t know who you are, I don’t know your company, I don’t know your company’s product, I don’t know what your company stands for, I don’t know your company’s customers, and I don’t know your company’s reputation…now what is it you wanted to sell me? 

Whoa, talk about powerful and true. We’ve all been in situations where we are approached by someone trying to sell us something and sometimes it feels icky. It feels that way because we don’t know the person, the company, or the product. This happens to me on Instagram, constantly; someone will either slide into my DM’s or they will comment on my post about how I should buy their product, or sell their product or follow them or their friends. It’s obnoxious and leads me to more often than not blocking them and the person they’ve recommended. Harsh? Maybe, but I don’t have time for BS. The bottom line? People ONLY buy things from people they feel comfortable with, from people they trust, and from people that their friends recommend.

If you’re an indie author who is trying to sell your book please keep in mind that it’s a long road and you’ve got lots of work and years ahead of you. This isn’t to discourage you, but to remind you that you’ve got to spend time building relationships before anyone will be interested in buying your work. Relationships are the key to everything and they must be authentic.

And if you own a business, you need to make sure that people know who you are, that they know about your company, your products, what your company stands for, who your customers are and what your reputation is! Only then, can you begin to even THINK about selling.

X LLB

 

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Books for Mental Health…

April 27, 2018-Here are some recommendations for books on mental health, I have personally read two of the books listed below and they were extremely helpful. These may also be useful for digging into research on your characters that may be struggling with the same issues!

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