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Publisher’s Corner…

May 31, 2019– This is an interesting question that I got from a reader during a book signing that I was at with Obsessed with Her. I’ve been asked this on more than one occasion so I thought it might be good to share!

Q: “Lacey, why did you write a prequel to Obsessed with Her? Why not a sequel, and did you have this in mind from the beginning?” 

A: I wrote a prequel to Obsessed with Her because the story wasn’t finished yet. I needed to release the books in this order for the story to make sense and for quite simply the sake of interest in the character and his development. I didn’t want to leave my readers with a ton of backstory to start with so the manuscript demanded to be written and released this way.  

I didn’t write a sequel to Obsessed with Her because the ending is final. There is no chance of a sequel and that’s all I’ll elude to as to not spoil it for those who have not finished or read the book yet. 

Yes, I had this prequel in mind from the beginning, I hadn’t written it yet, but it was always going to happen. Obsessed with Her is unfinished without the prequel and leaves the reader with too many questions. The prequel shows why James Cass behaves the way he does and what type of person he truly is. Obsessed with Her will make perfect sense after the release of, Becoming James Cass (prequel) that is set to hit the shelves this October! 

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Publisher’s Corner…(I answer your most burning questions)

April 26, 2019– Do you guys think that we should have a weekly blog post titled Publisher’s Corner (inspired by Coach’s Corner with the ever fabulous Don Cherry)where I answer your most urgent questions about publishing/writing? I do and last time I checked, I own the place so I can do whatever I want. Every Friday from here on out, we’ll do it! Sound good? Let’s get started.

I received an email last week that asked, “When should I send my novel to a publisher for consideration?”

There are a few things that you need to keep in mind for submitting your work to a publisher.

  1. AFTER your manuscript is completed.
  2. AFTER you do your research (see who is accepting manuscripts and if that publisher is accepting your genre)
  3. AFTER you query the publisher and they REQUEST your manuscript. Your query better be good by the way.

“But Lacey, why wouldn’t I query first to see if they’re even interested? Then if they are, I’ll finish my book.

Think of it this way, you send us a killer query letter, we love it, and want to see the manuscript, imagine our disdain if your manuscript is unfinished. You’ve completely wasted your time and ours. This is comparable to a real estate agent saying to you, “I’ve found your dream home! It’s got everything you want, a pool, a big backyard, and three car garage!” You’re excited, right? Then she says, “But it’s not for sale.”  That’s how publishers feel when you tell us the manuscript is incomplete. Don’t ever do this, make sure your work is finished before ever considering querying us.

“But Lacey, can’t I just send my book out to a bunch of publishers to better my chances?” 

No. Next question. Just kidding; all kidding aside though, you need to research the publisher that is the best fit for your work. Let’s say that you wrote a middle-grade adventure novel and you sent your manuscript to a publisher who only publishes romantic fiction for adults…again, you’ve wasted your time and ours. Do your research, know who you are submitting to, and know what they publish. If you submit something to us that is totally out of our scope, we realize that not only did you NOT do your research but maybe you don’t care enough about a book deal to do your homework. It also makes us leery of working with you because you’ve shown us that you can’t follow instructions.

“But Lacey, can’t I include my manuscript with the query? It will be more efficient and I won’t have to wait as long for a response.”

Do NOT send your manuscript with the query. If we want it, we’ll ask for it. You also need to be aware of the guidelines. A lot of the time publishers request the first 5-10 pages of your manuscript in the BODY of the email. We don’t open attachments so if you’ve ignored the guidelines and sent us your query and manuscript together…you may as well consider it trashed because we won’t open it.

I know that a lot of this advice seems a bit harsh, but this is the reality of publishing. I want you to have your best shot at success. X LLB

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TED Talk…Great Introduction Carolyn Mohr

April 24, 2019-Hello, friends; I love this short and sweet Ted Talk about the Power of a Great Introduction. Click on the link below to check out the video!

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People Hate Change…So Who Gives AF?

April 22, 2019– Happy Easter, everyone. I trust that you enjoyed the time spent with your family over the long weekend and around here, our weekend was also about enjoying playoff hockey! Whatever you ended up doing, I hope that you had a nice time. Today’s blog post is about change and why humans hate it. It’s a bit of a rant on my part, so buckle up.

Recently I started going to a personal trainer because I want to get my endurance back and some strength back that I had lost over the past year. Someone who will remain unnamed, said the following right to my face, “Oh dear, I hope that you don’t get too bulky and start to look masculine.” WOW! Can you believe it? It took everything in me not to throw this person a beating. But, I digress. People don’t know how to keep their mouths shut and they seem to think that everyone is entitled to their opinions whether asked for or not.

So what if I get super ripped? So what if I start to look better and feel better about my strength and endurance levels? Does this person know that about a year ago after my concussion that I could barely stand? Do they know that I could not lift my left arm higher than my waist because the pain was excruciating? Do they know that I wasn’t able to exercise for a year without having massive anxiety attacks? Of course not. People only see what they want to see and they don’t ever have all of the facts.

The point is, people are judgemental idiots no matter what, but ESPECIALLY when the people around them start to change. People fear change. They fear it because they are uncomfortable with it and if you change too much, they may have to change too; they’re quite content doing what they’re doing and being who they are. They don’t want to have to step up their game or put in the work, or deal with change because that would require being uncomfortable on their part. They like things just the way they are.

That’s why people are going to say, “Oh, you’re writing a book? Isn’t that hard?” Or “I’ve heard it’s super hard being an indie author and most of them don’t make more than a few hundred dollars a year.” Or “How are you going to write a book, take care of your kids, and go to your job, isn’t that a bit selfish of you?”

The bottom line? Who Gives AF? Do what you want to do because life is too short. There will always be people who say you can’t do something or that you shouldn’t do something or that it will be too risky or too hard. Those people are showing you THEIR limitations, NOT yours.

So as they say in hockey, “Keep your chin up, kid,” and do whatever you want to do anyway. Never apologize for trying to be the best version of yourself no matter WHO you make uncomfortable.

Go Bruins, X LLB

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F**K It, Do What You Love By John C. Parkin

April 19, 2019– About a year ago I read this wonderful little book called F**k It, Do What You Love by John C. Parkin. The basic overview of this book is to take a risk, take a leap, do what you love, and it will all work out. There are some things that I really liked about this book and other things that I didn’t, just as in any other book I’ve ever read.  Let’s focus on one really cool exercise that the book gives as homework.

Ask yourself the following questions and write down your answers in a journal…ready?

  1. What do you love doing? (We aren’t just talking career here, we’re talking EVERYTHING you love to do)
  2. What did you used to love doing? (Childhood memories or anything in the past that pops into your mind)
  3. What can you imagine loving to do in the future? (Completely new stuff that you have yet to experience)

What do you notice about your answers? When I did this exercise I noticed that my answers to the first question came very quickly and the list was long! I also noticed that I get to do a lot of things that I love each and every day and for that, I am so grateful. The whole point of the above exercise is to figure out what you love doing and do more of it. For the author of the book, he quit his job, moved to a different country, wrote a book (this one), and started teaching. If we aren’t clear on what we want, how can we ever achieve it? There are many other exercises in this book and it’s definitely worth reading!

X LLB

 

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How to Write a Book (Ted Talk)

April 5, 2019-Love this Ted Talk by Mattie Bamman! Check it out by clicking below.

https://www.youtube.com/watch?v=3cfBIrzwigA

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All Of Your Books Have Money In Them…

April 1, 2019– It’s the first day of April! Yay! Let’s hope that spring is in the air and that we’ll finally be able to venture outside sans parka. Today, I want to talk about the value of the books that you already have on/in your bookshelf, Kindle, iPad, phone, and digital libraries; it may seem crazy to think that every single book you own has the potential to make you a lot of money. I can’t remember who said it, maybe it was Mark Cuban, but whoever it was said, “Each book I read has at least one, million-dollar idea inside.” How do you find the money? Let’s explore!

  1. Inspiration to write your own book. This is definitely one way to make some dollars especially if you’re already a writer with an established reader base, but even if you aren’t, you can always find ideas to write about that could be the key to unlocking a potential book deal with a publisher!  Looking through books you already have can spark a new idea for a book of your own. After all, where do new ideas come from, right?
  2. Advice you can follow. If you have books about investing, the stock market, how to save money, and other financial advice, imagine implementing just one idea and how far ahead you could be this time next year! This happened to me personally when I read the book titled Profit First-it changed the way I budget for my business and I’ve never looked back!
  3. An idea that you can implement. Let’s say that you’re a cat lover/expert and you’ve got Modern Cat Magazine strewn across your furniture and on every nightstand in your home; it may be enough to spark a new idea that can make you money such as developing a new toy for cats, or a cat sitting business, or hosting a cat show that you’re going to spearhead in your city. Maybe you know enough about cats to query the magazine for a writing gig; you never know when inspiration can hit like a pound of catnip!
  4. A new view on an old perspective. This happens a lot in medical journals with new information coming to light all the time. First coffee was bad for us (this sentence was difficult to write and totally blasphemous), now it’s good. Then it was too much sleep, too little sleep, cell phones are bad, cell phones are good (debatable), and the list goes on and on.  Sometimes all it takes is a different perspective to open up a new side of your brain and spark an idea. By solving new problems, you can make a lot of dough. For example, you’ve been doing a lot of reading on the benefits of essential oils, perhaps you could host a workshop where people can make their own combinations or host a talk at your local health food store about how essential oils changed your life! The possibilities are endless.

We know that knowledge is freedom, but did you know that knowledge is also financial freedom if you act on it? Here’s to your success now and always! X LLB

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You Scratch My Back, I’ll Scratch Yours…(But Let Me Scratch First)

March 15, 2019-Reciprocity is defined as the process of exchanging things with others for mutual benefit. Think of the last time you were in Costco and against your better judgment you stopped to sample a tantalizing mouthful of a single, perfectly garlic-stuffed olive. The person who is behind the table that prepared your sample smiles and says, “These olives were picked on the south side of a mountain in Tuscany by a family that has been growing and harvesting olives for three generations.” Yum. He then hands you a coupon for $1.00 off your purchase of the garlic-stuffed deliciousness and says, “I hope that you enjoy these delicate olives and that every mouthful will transport you to the charm and elegance of an Italian lifestyle .” Over the top? Maybe, but I just put six jars of them into my shopping cart.

Yes, the salesperson went above and beyond by providing imagery with his sales pitch, but the reciprocity effect was in full swing. He provided me with a sample and a coupon and held my attention at his table long enough to provide a beautiful description of the product.  I felt that because he gave me a sample and a coupon and that I LIKED THE PRODUCT (this is key) that I would return his kindness by purchasing his product. This works 99% of the time because this social psychology is ingrained into our beings; when someone gives us something, we instinctively want to give them something in return.

How does this all come together as an author? Well, if you want people to buy your book/service/product, sometimes you have to give them something to whet their appetite. And I know that some of you may be thinking, well aren’t we supposed to give without expecting something in return? Yes, we are, but when you believe in your product and its value, you want to share your product with as many people as possible because you know it will enhance their life in some way. Basically, giving out something free allows the person receiving the item to then come and listen to what you have to say at the very least. They’re reciprocating your gift of a free fridge magnet with their gift of taking time to view your product and maybe even chat with you.

Let’s say that you’re trying to sell your beekeeping book at a local farmer’s market. 

  1. You could provide free recipe cards that use honey as the main ingredient.
  2. You could provide free bookmarks with adorable bees on them or a list of beekeeping facts.
  3. You could provide a pamphlet of the ancient uses of honey as remedies for sore throats etc.
  4. You could provide a magnet of your book cover. Who doesn’t love and need magnets?
  5. You could provide free honey suckers to anyone who passes your booth.

The list goes on and on; all you have to do is be creative! I wish you the greatest success in all of your writing and selling adventures. X LLB

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Mini Habits (They’ll change your writing life!)

March 1, 2019– I was boarding a flight in Toronto recently, and while we were getting on the plane, I overheard a woman and her son talking about a book. Of course, I’m always interested in book recommendations, so I continued to eavesdrop. The young man said quietly to his mother, “This book is amazing, it’s easy, straightforward, and I think this will work for what I’m trying to accomplish!” The book that he had in hand was titled, Mini Habits: Smaller Habits, Bigger Results. I headed to my seat and took out my phone because the boy had piqued my curiosity. Of course, I had no idea what he was trying to accomplish in his life, but I thought the book sounded intriguing and he sure seemed to believe in it!

I looked up the book jacket info on Amazon and read some of the reviews; they were pretty impressive. I downloaded the audio version and plugged in while we waited on the tarmac. The book, in a nutshell, is about how most of our behaviour happens on autopilot and if we set small goals such as a single push up, once we’re in position, we’ll always do more. Eventually, these small goals will become habits, and we will operate from a place of automation instead of force. So, how can mini habits change your writing life? I’m so glad you asked!

  1. You’ll exceed your goals if you start small. When I first became an author, I created mini habits unbeknownst to myself; I would write every day for only fifteen minutes. Soon those fifteen minutes each day became a habit and the fifteen minutes turned into an hour or more. I have an author friend who started writing only fifty words per day. Soon, his fifty words per day multiplied into fifteen pages per day. The point is, if you set a small goal and stick to it, you’ll reach your goal, and you’ll be motivated to do more.
  2. You’ll create discipline without out even realizing. If you create a mini habit of listening to a business audio book every time you get in the car, or a mini habit of reading one page of a book per day, you’re creating discipline in your life and discipline equals freedom. You would have a massive amount of knowledge in one year if you read one page per day or listened to something while traveling! These mini habits will translate into big results because they will become as automatic and as disciplined as brushing our teeth before bed. Why do we brush our teeth before bed? I don’t know, because it’s a habit that we’ve had since childhood and we just do it. See what I mean?
  3. You’ll get out of your comfort zone. I make it a mini habit of handing out one business card per day. It doesn’t seem like a lot, but over the course of a year it sure adds up! You can cover a lot of ground and grow your writing business if you just implement this one small thing. You could use this approach for sending out queries, submitting manuscripts, connecting with a stranger, or meeting new people. Having a mini habit is an excellent way to get you out of your comfort zone and into a better writing life. Imagine sending 300+ queries out to publishers or agents in a year? That’s a lot of action, and statistically, something is bound to happen!

Start with small mini habits and watch them grow into something amazing! In a later post, perhaps we’ll talk about taking this concept one step further with habit stacking. Stay tuned!

 

 

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Pitching Your Self-Pub to a Literary Agent…

February 20, 2019– So, you’ve self-published a book, and now you want to pitch your book to a literary agent. This is a tougher road to submission versus the traditional route because publishing is all about sales figures. It can be confusing and frustrating so here’s how to do it right and get your query read!

  1. Sales. Yep, the almighty dollar. Publishing is a business and should be treated as such. How many copies has your book sold? This does NOT include FREE downloads. Please do not query an agent unless you’ve sold 2000-3000 print books or 10,000-20,000 ebooks.  Agents look for books that encompass money and success, you must show that your work is above the millions of other books that are self-published each year and one way to do this is to put your money where your mouth is. Prove that your book is saleable with the cash it’s already raked in.
  2. Media attention. Amazon reviews don’t count so I’ll stop you right there. Query an agent only when your book has received reviews from mainstream media such as newspapers, magazines, and tv shows. The bigger, the better!
  3. Bring on the accolades. Has a high profile author or celebrity said something nice about your book? Has an expert in the field you’ve written about endorsed your work? If not, don’t approach an agent until you’ve got some attention from notable names! A blurb or endorsement from a well-known person is an invaluable marketing tool that will better your chances of an agent wanting to represent you.

Eventually, we will delve into the how-to of getting a literary agent to represent your work, but that’s for another blog post down the road. Start with this and when you fulfill the above requirements, we’ll talk. Happy writing! X LLB

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