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Fall Reading Challenge…

October 5, 2018– Ahhhhhh Fall; what a wonderful season! It’s the perfect time of year to snuggle up and read. Check out the fall reading challenge below, but feel free to substitute where you need to. Happy fall and happy reading!

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The Business of Books…

September 28, 2018– A lot of the time what happens in the book business is that new authors don’t treat it as such. I’m not only talking to our self-published friends, I’m talking to our traditionally published peeps as well. The easiest part of being an author is writing the book, and the hardest part is marketing it, hands down, that’s the absolute truth, and that’s coming from someone who has a marketing and advertising background.

I know what you’re thinking, doesn’t the publisher do all the work while I get to sit behind a table at (insert name of bookstore here) and sign copies of my books for all of my adoring fans while they bask in my genius? The short answer? No. The long answer? F#*& No. Newsflash: You are NOT Stephen King, and no one is here to see you.

Harsh but true. Here’s the thing, traditionally published authors are expected to market themselves alongside the publisher. If you’re not willing to put yourself out there and help with the marketing, promotion, publicity, and you’re not willing to put the work in you’re going down in flames, I would bet my business on that. It’s even more of a challenge for our self-published friends! My advice? Get a strong business background first and go from there, learn as much as you can and then implement the good stuff. And if something doesn’t work, you can always pivot and change directions with your marketing plan. In order to become any kind of successful author, or to be successful at anything for that matter, you’re going to have to do whatever it takes, and it’s going to take everything you’ve got.

One of the best pieces of advice I was ever given when I started all of this was, “When you’re writing a book it’s an art. When the book is finished, it’s business. Never confuse the two.” That piece of advice has been instrumental in me making decisions as a writer and business owner.

Keep your chin up, keep writing, remember that this is a business, and take all of the good advice you can get. Remember, you get what you work for, not what you wish for.

Write that on my tombstone.

X LLB

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How Well Do You Do This?

August 27, 2018- You are a self-published author. I want to know how well you do this one thing. It’s something that some of us shy away from, it’s something that can be uncomfortable for most, but it’s something that is imperative to your success.

Some of you may be saying, “Of course I do this!” But, for others, death is more welcoming than completing this task.

What is that one something that is imperative to your success as a self-published author? It’s self-promotion! Here’s usually what happens:

  1. Author writes the book. Edits are done, cover designed, etc.
  2. They get someone to print it.
  3. Hundreds of copies of their book sit idle in their garage.

I’ve broken this down to the simplest point. Of course, there is much more that goes into the in-between of writing to print. So, let’s get to the meat of the conversation and talk about the hundreds of copies that just sit idle in the author’s garage and what to do about it! Self-promotion is the key to your success. If people don’t know about you and your book how the heck do you expect them to buy it? Your biggest problem is obscurity. Once people start to take notice in what you’re saying they’ll take notice of what you’re selling.

  1. You MUST create a marketing plan BEFORE your book comes out. Why? Because you need to know where you’re going to know when you’ll get there. Set goals, but develop a comprehensive marketing plan. Author platform is also crucial, but that’s a whole other blog post:)
  2. Self-Promote. Yep, I said it. Get used to talking about yourself, your book, and your work. Get ready to start promoting your book to everyone you come in contact with. Get ready to pound the pavement, have doors slammed in your face, and get ready to be told NO a thousand times. You have to develop a thick skin. There are a lot of haters out there and do you know why? Because they can’t do what you do.
  3. Believe in yourself and your work. You must believe that what you’ve written is valuable and that people want to know about it!  I remember reading the 10 X Rule by Grant Cardone, and one thing in the book stuck out in my mind, it went something like this: “I don’t want to push my product on people!” and Grant Cardone said, “It’s a shame you have a product you don’t believe in.” This hit me like a ton of bricks, and I NEVER hesitated again to approach someone with my books. Do you believe in your words? Do you believe in yourself? If not, don’t bother writing another word. If you don’t care, neither does anyone else. Stop, go get a different job, and chase another dream. Let me tell you something though, believing in yourself is the only way to make your dreams come true. It starts with that. The second thing is taking action. That’s it. It’s that simple.

So, how well do you self-promote? How much do you believe in yourself? How much action do you take?

X LLB

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Do Author School Visits Matter?

August 13, 2018- I do a lot of school visits as an author, and someone once asked me the question, “Do author visits make a difference in kids’ lives?” I took a second to think about that. “Yes, they do. And let me prove it to you.” More on this in a second.

I love, love, love going to schools as a visiting author with the opportunity to read my books to young people! It is such a unique and wonderful experience that no two schools are the same. I leave with a sense of gratitude for the young minds that allow me their attention for even a brief time and for the teachers and librarians that welcome me with open arms, into their schools and their spaces. The questions that the children ask are fun, funny, and sometimes very personal! But, enough about what we as authors get out of school visits, what do the children receive?

According to a recent study that was conducted in 2013, by California State University, children receive the following benefits from author school visits:

  1. Author visits motivate children to read more. Kids passion for reading is ignited before, during, and after an author visit. They get excited about things that they can relate to such as an in-person visit from someone who is real! I often hear them say that they too want to be authors when they grow up.
  2. Author visits inspire creativity and expression. I can’t tell you how many times I’ve been to a school where the kids have created a comic book for me, complete with illustrations, or how many times they’ve created a poem or handmade card.
  3. Author visits motivate children to write more. Children often hurry home after an author has visited their school because they’ve suddenly caught the writing bug. They want to write about anything, and everything, plus, author visits can also spark ideas to write about.

It is always beneficial to have an author visit your school! There are so many reasons why you should book a visit for the upcoming school year. Not only is it fun, but it’s also educational and entertaining.

I do in-person school visits, but I also offer live Skype visits and readings with schools that are abroad. Please contact pandapublishing8@gmail.com for more information.

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What is Your Definition?

August 10, 2018- What is your definition of being a successful author? This is the question that I ALWAYS ask the authors that I work with; whether self-published or traditional, it’s important to be able to answer this!

You are the only one who can define success and everyone’s definition and idea of success is different. Here are some answers I’ve received over the years after posing the question:

  • If I sell $1 million dollars worth of books
  • If kids read my book in their school
  • If I have a huge house, and an in-ground pool, and a convertible
  • If people line up to see me at book signings
  • If I become famous around the world
  • If someone tells me I’m their favourite author
  • If my book helps one person
  • If a celebrity reads my book and gives me a shout out on social media
  • If I’m a bestseller on the NY Times list
  • If I get a tv interview
  • If my book gets turned into a movie

So, as you can see, there are a lot of DIFFERENT versions of success and it’s all dependent on how you choose to define it! Write down your version of success and start working towards that goal. There are no wrong answers! Remember, you can’t hit a target that you can’t see. Here’s to your success, whatever that may be.

X LLB

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How to Self-Edit Your Writing!

August 3, 2018– Normally, I would advise against self-editing especially if you plan on submitting your work to a publisher. It always pays to send in your most polished writing, and the cost of getting your manuscript professionally edited is absolutely worth it! But what about the publisher? If they like my work don’t they pay to get it edited? Yes, of course, we do, but it’s always a breath of fresh air to have a manuscript submitted that requires less editing, and that is pretty close to almost perfect.

My advice, if you can’t afford to hire a pro to edit your ms before sending to a publisher, can be found in this excellent infographic from our friends at NowNovel.com. Check out the tips below!

How to self-edit - 8 top editing tips for fiction writers

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Banned Book List…This is CRAZY!

July 20, 2018- The only thing worse than burning books is not reading them. Banned books? Really; are you kidding me? How can any book ever be banned? I don’t care what’s inside and as Oscar Wilde so intelligently said, “The books that the world calls immoral are books that show the world its own shame.”

We can all have differences in opinion when it comes to art and art (books) is very subjective. That doesn’t mean that it should be banned. Check out this ASTONISHING list of banned books which I’m very proud to say that I’ve read 3/4 of them and the remaining just landed on my to-read list! I hope you’ll join me in reading these literary wonders. Happy Reading!

X LLB

Oh so many beautiful books. | I dream of having a library one day full to the brim of classics!

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15 Books Challenge!

July 9, 2018- In June, I was invited by a dear friend of mine, to participate in a challenge on Facebook. This challenge was right up my alley, and I’m so glad that she chose me to share in this specific task. Mary Ann explained that each day for fifteen days that I would have to share a book that changed my life. I have never been so excited as this to take part in anything in my life! Some of the books that made the cut were Great Expectations by Dickens, The Outsiders by S.E. Hinton, and The Alchemist by Paulo Coelho; each and every one of these books among others, had an enormous impact on my life and I’m so grateful for each experience. Check out my Facebook page, Pandamonium Publishing House, for my complete list of the fifteen books that changed me.

This week I want to challenge you to do the same, please choose and share the fifteen books that changed your life. You can share one or two at a time, whatever suits you best, and just know that by doing so, you will inspire others to pick up the titles, or that by sharing the books that you love, you may ignite another person’s love of reading. Not long after I posted my book on day three, I received a message on my timeline from a friend that said because of my daily posts, she was inspired to read again for the first time in a long time. Nothing makes me happier than people reading! I hope that you’ll take me up on this challenge. Happy reading!

X LLB

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NEW! Book Parties!

July 3, 2018- Did you know that Pandamonium Publishing House offers Book Birthday Parties? How awesome is that? Here’s how it works:

  1. We bring the books to the party! Select your 2 favourite titles that you’d like to have read from our online catalogue selection.
  2. The author reads the books at the party with one of our special mascots! Lots of time for pictures too!
  3. Each child takes a signed, personalized book home as whole or part of their goody bag and 2 activity sheets that compliment the book!

That’s it, it’s that easy!

Be sure to book today, as spots are filling up fast! Call 905-979-4949 or email pandapublishing8@gmail.com. 

Here is the pricing structure:

1-hour author visit with mascot: $100.00/hour 

1 author signed and personalized book for each guest: $8.00/book 2 activity sheets included. 

Make their wishes come true with a Book Birthday Party from Pandamonium Publishing House! 

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