May 31, 2021– To wrap up our Children’s Book Writing segment, we wanted to share these awesome activity sheets for kids created by our intern Hannah Kim! Thank you, Hannah. All you have to do is click on the activity to download it. Check them out here: Panda_WordSearch, Darlene_Maze_Colour, Snakes_SpotDiff, Bookmark
We hope you enjoy the activities and if you want to share your completed work, send us an email at pandapublishing8@gmail.com.
September 18, 2020-What do you see when I say the word McDonald’s? For some people, this word will conjure up the image of burgers, fries, broken ice cream machines and chicken McNuggets, and some will immediately see the infamous golden arches. It doesn’t matter what came to mind first, the food or the logo, because both things achieved the same goal, to make you aware of their brand and what they sell.
Are people aware of what you sell? Do the covers of your books come to mind when they think of you? Do they see your company logo? Do they know what you offer? If not, here are some good ways to make people aware of you, your brand, and your books:
Every time you create content or interact with people, you are representing your brand. Do it well.
May 22, 2019- Colours evoke powerful emotions. When designing your book cover, illustrations, and website, colour plays an important role! Let’s take a look at what each of the colours below, stand for:
RED: Courage, power, glory, love, drive, passion, inner strength, romance & violence.
ORANGE: Speed, dedication, loyalty, change, harvest, warmth, friendship & family.
GREEN: Growth, renewal, intelligence, money, luck, envy, greed, nature & survival.
BLUE: Peace, flexibility, water, depression, empathy, respect, honour & trust.
WHITE: Cleanliness, purity, coldness, light, & hope.
BLACK: Glamour, security, power, wealth, mystery, intrigue & sophistication.
For my book cover Obsessed with Her, we chose a black background (Mystery & Intrigue) with red and blue writing for the title (red= violence) (blue= depression). You may have thought it as a coincidence, but every single thing we do is calculated and with purpose. There is also a MAJOR give away (the ending) in the shape of the title. (No spoilers here, sorry!)
Using colour is essential because you are getting your reader to subconsciously find clues to give them some insight into the type of book you’ve written.
I hope now that you know about the power of colour, that you’ll use it wisely and use it to add to the reader’s experience!
December 14, 2018– We talk a lot about marketing around here given our educational background and rightfully so because it’s imperative to your success as an author. A big part of marketing is branding and I’m talking about branding yourself! If you’re a self-published author, this is even more important!
What is branding? Here’s how entrepreneur.com defines it: The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. An effective brand strategy gives you a major edge in increasingly competitive markets.
I think the definition is pretty straightforward, but I think it’s missing some things too. I hope that when people think of me and my company, Pandamonium Publishing House, they think of, books, expertise, black and white, controlled chaos, reading, and writing, and literacy. My team and I put a ton of work into making this happen. From the colour of our tablecloths to our postcards, we make sure its fluid and on brand.
Branding your self and your company includes a synonymous flow throughout every single thing you do and here’s how to do that effectively:
Each time you go out in public you have the chance to promote your brand, yourself, and your books. Each day is another opportunity!
X LLB
Pandamonium Publishing House, Publishing Made Simple.
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