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As an Author, Are You Doing This Right?

October 10, 2018– Social media in this day and age is of the utmost importance when you’re self-employed. As authors, this includes us, because if we don’t have a proper, effective platform, how are we going to sell books, connect with readers, and participate in discussions?

Anyone who signs on with my company knows that I expect them to start building their social media platform BEFORE their book launches. This is because I want my authors to have a solid space to promote themselves where they can get readers excited about what’s to come. It’s never too early to start talking about your work and about what you do. Authors often question, ” My book doesn’t come out for another year and a half! Isn’t this too soon to start promoting it?” The answer. No. And here’s why it takes at LEAST EIGHT times of humans being exposed to the same message for them to even take NOTICE! Yep, that’s how much noise is coming at us every day and how much of that noise we filter out. So, it’s NEVER too early to start talking about your book.

But, Lacey! What do I post on social media if I don’t have a product? Easy.

  • Behind the scenes looks at your work
  • How you came up with the idea for your book/ inspiration behind it
  • A typical workday for you when writing
  • Sneak peek of the manuscript title
  • Any art sketches if applicable
  • What your goals are with writing
  • What books you’re currently reading
  • What books your book compares to
  • Why you became an author
  • Why your story matters
  • Contests
  • Giveaways
  • And everything else that relates to your book that you can possibly think of

So, here are some tips on building a solid social media presence.  You need to be on Facebook, preferably with business page, Instagram, Twitter, Amazon author profile, and you better have a blog or a website. Now, I know what you’re thinking, Ummm I don’t want to waste my life and time just posting to social media! Trust me, there are days when I want to detox the whole process of this craziness entirely out of my life, but I know how important it is so I don’t. Don’t worry, I got you, there’s a cool tool that can take away the stress!

  1. Hootsuite is a social media posting tool that allows you to schedule posts to Facebook business pages, Twitter, and Instagram. Get the app, it will change your life, I promise.
  2. Stick to a schedule. Figure out what you’re going to post about and when.
  3. Be consistent in your posts. Yes, I admit that sometimes I fall off the face of the social media world, but in a couple of days, I’m back in the saddle, and I ALWAYS answer questions and comments.
  4.  Hashtags. Know what they are, what they do, and use them effectively, ESPECIALLY on Instagram. Why? Because this helps more people find your posts, let’s them know what you have to say, and it leads to more followers.
  5. SEO. If you don’t know what this stands for, learn it immediately and start implementing it on your blog/website NOW.

At Pandamonium Publishing House, we teach this stuff. Drop me a line if you want in on the next custom course, pandapublishing8@gmail.com.

You can do this. It may seem like an impossible hurdle, especially if you’re not part of the generation that grew up with this stuff. It’s never too late to learn. And the more you learn, the more you earn.

X LLB

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Pre-orders

Dear Readers and customers, thank you for your business and for pre-ordering our books! Please remember that they will be shipped out on September 14th as they have not yet been released as previously stated! This is 3 days earlier than the previously mentioned September 17th! The books will arrive soon so thank you for your patience.

Lacey

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The Importance of Research…

August 22, 2018- Research when writing (even/and especially fiction) is very important. As fiction writers, we’ve all been given the advice to write what we know. Well, we can’t possibly know everything there is to know about any given situation, so that’s why we research!

People often assume that  because you’re writing fiction, you can make everything up! This, of course, isn’t true. Research comes in handy when we are writing about things we don’t know about and about things we’ve never experienced. For example, if your main character is a brain surgeon, and you’re not, I suggest that you do sufficient research before you embark on your novel. There are so many questions that you need to ask yourself and that’s why it’s imperative to make a list of what you need to know.

Let’s assume that your main character is a mechanic for example. Here’s a sample of questions that you need to research:

  1. Where does my character work?
  2. What does he look like?
  3. What does he wear to work?
  4. What does his work entail?
  5. What is the vocabulary he would use?
  6. What tools does he use on a regular basis?
  7. What does a mechanic’s shop look like from the inside?

You’d be amazed about the places I’ve been able to visit while researching my book! I’ve been taken on private tours of locations, colleges, hospitals, emergency rooms, jails, schools, countries, and countless other places! I’m so fortunate that people are willing to help with the research and I thank them by acknowledging them in my books.

You get the picture. Research, research, research ESPECIALLY if you are writing about locations!

I do caution my crime/thriller authors to write about cities that they HAVE visited before. It’s hard to write about a location accurately if you’ve never been there. Let’s say that they’re writing a thriller that’s based in New York; if they’ve never been to NYC it will be hard to mention landmarks and to get the locale just right, not to mention they’ll miss the essence which is huge. Anyone who lives in New York that reads the book, will be ticked off by the inaccuracies and may stop reading as soon as the author’s credibility is shot.

If you do choose to write about a place you’ve never visited before, you need to research the hell out of it. What do the streets look like? Where do they intersect? What is the population like? How is it segmented? What is the weather like? Are there major landmarks that you need to be aware of? Does the entire town shut down at ten in the evening or is there amazing nightlife, is it the city that never sleeps? And the list goes on and on. This is why it’s much EASIER to write about places you’ve been.

Writing fiction is fun, but it is a lot of work! Don’t lose your credibility because you didn’t do your research; this is the fastest way to lose readers forever.

X LLB

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What is Your Definition?

August 10, 2018- What is your definition of being a successful author? This is the question that I ALWAYS ask the authors that I work with; whether self-published or traditional, it’s important to be able to answer this!

You are the only one who can define success and everyone’s definition and idea of success is different. Here are some answers I’ve received over the years after posing the question:

  • If I sell $1 million dollars worth of books
  • If kids read my book in their school
  • If I have a huge house, and an in-ground pool, and a convertible
  • If people line up to see me at book signings
  • If I become famous around the world
  • If someone tells me I’m their favourite author
  • If my book helps one person
  • If a celebrity reads my book and gives me a shout out on social media
  • If I’m a bestseller on the NY Times list
  • If I get a tv interview
  • If my book gets turned into a movie

So, as you can see, there are a lot of DIFFERENT versions of success and it’s all dependent on how you choose to define it! Write down your version of success and start working towards that goal. There are no wrong answers! Remember, you can’t hit a target that you can’t see. Here’s to your success, whatever that may be.

X LLB

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Book Title Info-Graphic

July 30, 2018- I had the pleasure of visiting LitFire Publishing’s booth when I was at the London Book Fair in England last March. Here is a fabulous info-graphic about 15 amazing ways to create a book title. This is definitely one of my weaker points and I can’t tell you how often I struggle with naming my books!

Don’t you want an attention-grabbing, thought provoking, emotionally stimulating book cover? Check out these easy, fail-safe ways to create book titles.

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Writer vs. Editor…Uh oh!

June 15, 2018- Don’t get me wrong, I LOVE my editor. I also pray that she’s not reading this! Check out this really cool infographic about writers vs editors…why can’t we all just get along?

address is amanda@writerswrite.co.za    (Source: hyphenman.com)

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Infographic First Person

June 4, 2018-I LOVE writing in First Person narrative! Why? Because it allows my reader to sit beside the main character and feel everything that he feels and experience everything that she experiences first hand. Check out this handy infographic on ways to start a first-person story! Brought to you by our friends at NowNovel.com

How to start a story in first person: 8 pointers