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It’s Who You Know…

November 28, 2018– I know that authors are usually introverts who enjoy spending a lot of time alone. If we didn’t enjoy our alone time, we’d never get anything done. Spending time in solitude is essential when trying to finish your novel, but spending too much time by your lonesome is detrimental to your business and sales.

Networking is essential to your business of writing, whether you’re traditionally or self-published. Aligning yourself with like-minded individuals allows you to connect and build relationships, and after all, isn’t that the point? Here are some tips below on how to get networking:

  1. Join a professional association. I am a member of three writing associations that make sense for what I write about.  I urge you to do the same. Do a quick Google search for writing associations that you can apply to. The first association I belong to is the SCBWI (Society of Children’s Book Writers and Illustrators) in Canada, the second is The SOA (Society of Authors) in the United Kingdom, and the third is Sisters in Crime, the American National Chapter. All of these associations have publications that I subscribe to, and they offer networking opportunities around the world. For example, this coming February I will be attending a weekend conference in New York City with the SCBWI, where I am excited to meet my colleagues to build new and existing relationships. All of these have local chapters which I drop in on from time to time. Joining professional associations has been one of the best decisions I’ve ever made because not only does it help sell my books, it also allows me to keep on top of what is going on in the industry and has unlocked many new doors and opportunities. You never know who you’re going to meet that can change your life or who’s life YOU can change!
  2. Join your local Chamber of Commerce or BNI. BNI stands for Business Network International, and it’s a very valuable source of referrals for people. I just recently became a member, and after the first meeting, I had three people ask me about what services I offer and if they could get a price quote on some special projects. Your Chamber of Commerce is also a great place to network and meet new people who could be looking for your services as a writer, or even wanting to read your next book. Don’t forget, wanting referrals is great, but you MUST build meaningful relationships first. It’s not only about what other people can do for you, but it’s also what you can do for them too.
  3. Give back. Support a cause that you believe in. At Pandamonium Publishing House, we support a lot of causes that are close to our hearts; AAA minor hockey for a local team, Concussion, and Brain Injury clinics, kids derbies of all kinds, and of course, animal rescues and charities. Doing this fills our bucket, and we meet a ton of people along the way. Give freely without expecting anything in return. Talk to people, enjoy their company, and make a difference at the same time.

So go! Get out there and start connecting with people, you’ll be so glad that you did.

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