November 28, 2018– I know that authors are usually introverts who enjoy spending a lot of time alone. If we didn’t enjoy our alone time, we’d never get anything done. Spending time in solitude is essential when trying to finish your novel, but spending too much time by your lonesome is detrimental to your business and sales.
Networking is essential to your business of writing, whether you’re traditionally or self-published. Aligning yourself with like-minded individuals allows you to connect and build relationships, and after all, isn’t that the point? Here are some tips below on how to get networking:
Join a professional association. I am a member of three writing associations that make sense for what I write about. I urge you to do the same. Do a quick Google search for writing associations that you can apply to. The first association I belong to is the SCBWI (Society of Children’s Book Writers and Illustrators) in Canada, the second is The SOA (Society of Authors) in the United Kingdom, and the third is Sisters in Crime, the American National Chapter. All of these associations have publications that I subscribe to, and they offer networking opportunities around the world. For example, this coming February I will be attending a weekend conference in New York City with the SCBWI, where I am excited to meet my colleagues to build new and existing relationships. All of these have local chapters which I drop in on from time to time. Joining professional associations has been one of the best decisions I’ve ever made because not only does it help sell my books, it also allows me to keep on top of what is going on in the industry and has unlocked many new doors and opportunities. You never know who you’re going to meet that can change your life or who’s life YOU can change!
Join your local Chamber of Commerce or BNI. BNI stands for Business Network International, and it’s a very valuable source of referrals for people. I just recently became a member, and after the first meeting, I had three people ask me about what services I offer and if they could get a price quote on some special projects. Your Chamber of Commerce is also a great place to network and meet new people who could be looking for your services as a writer, or even wanting to read your next book. Don’t forget, wanting referrals is great, but you MUST build meaningful relationships first. It’s not only about what other people can do for you, but it’s also what you can do for them too.
Give back. Support a cause that you believe in. At Pandamonium Publishing House, we support a lot of causes that are close to our hearts; AAA minor hockey for a local team, Concussion, and Brain Injury clinics, kids derbies of all kinds, and of course, animal rescues and charities. Doing this fills our bucket, and we meet a ton of people along the way. Give freely without expecting anything in return. Talk to people, enjoy their company, and make a difference at the same time.
So go! Get out there and start connecting with people, you’ll be so glad that you did.
October 29, 2018– I’m happy to say that I’ve been published in various magazine publications dozens of times over the years. It’s pretty cool to see your story on the magazine rack and know that it’s going to be circulated to hundreds of thousands of readers! If you want to be successful, look at your work through the eyes of a magazine editor. Here are some things to keep in mind before you submit to your favourite mag:
Does the story I’ve written belong in this magazine? I know that this seems painfully obvious, but a magazine about cooking is probably not interested in an article about construction sites. Check out what the magazine has printed in the last couple of years to know if what you’re writing about works for them. If you can’t find out if your idea would work or not, just go ahead and submit, what’s the worst that could happen?
Have they done a story similar to this before? And if they have, how recent was it? If it’s too recent, you’re wasting your time, and it would be better to set your sights on a different topic. If it’s been long enough, at least make an effort to put a fresh spin on things!
Do you know what sells? If you thumb through any magazine on your coffee or end table right now, I can just about guarantee that there’s a diet story in every issue, especially if it’s any type of magazine for women. Why? Because that’s what sells. If you know your market and what sells, you have a better chance of being published, because what you’re writing about, sells copies! Do your research before you submit.
I hope that you get the chance to write a piece for your favourite magazine, it’s so much fun and I think it’s a pretty cool experience to work towards!
October 22, 2018– As authors, sometimes we leave a lot of stones unturned especially while first starting out. It can be scary to make the leap from full-time whatever to full-time writer, it’s a massive leap of faith, financially, emotionally, mentally, and socially.
Here are three ways to generate income while still working on your next great Canadian/American/Wherever you’re from, novel.
Editing services. Chances are if you’re a writer, you can edit pretty well especially if it’s someone else’s work. Editing our own stuff is the hard part. Check into your area to see how much others are charging for this service and price your services accordingly.
Public Speaking. Yes, you need to charge for this because what you have to say is important. The list of topics to talk about is endless. As an author, you could speak about establishing a writing routine, how to outline a novel, how to make money on the side while writing, side hustling, as I like to call it, and of course, where ideas come from while writing. Everyone is an expert on something, and people will pay to hear your advice.
Copy Writing. No, not copyright-ing, the other one. Writing copy is important for ALL businesses, and as a writer, you’re a fountain of words. Use your wordsmith skills to generate copy for companies and to fund your bank account. Look for real estate agents, restaurants, law offices, and wherever else you think your services could be used effectively.
Of course, this is not a complete list by any means, and there are a TON of other ideas to generate income. The only limit is your imagination, and as an author, we know that this is NOT in short supply! Find ways to get creative and make the income you need to keep writing! Here’s to your success! X LLB
October 8, 2018- Trust me when I tell you this, all authors are streetwise. Well, the good ones anyway. When people ask me what I do, I usually answer, “Whatever it takes.” To be a good author, not only do you have to be a good writer, but you have to be a good publicist, an excellent salesperson, a ruthless business owner, and a brave performer. Authors are streetwise because we have to be. We trust our guts, go with our intuition, and chase down ideas for stories that lead us down darkened alleyways, into sketchy situations, and across the ocean in pursuit of them. It’s the willingness to do what needs to be done in order to succeed. Every author I’ve ever had the pleasure of meeting has always had this drive, desire, and gleaming personality that could charm the toughest of customers into buying their work or at least engage them into talking to them!
We’re streetwise because we don’t have any other option, especially when it comes to self-publishing because if we don’t do it, who will? Us authors have a willingness to go through hell and back to reach our goals. We do most things in pursuit of the end game, in pursuit of selling one book, or in selling one-more-book. We fight hard to have our voices heard, to have our books displayed, to be best sellers, to cement and earn our reputations as wielders of words. We are ferocious, dedicated, and our biggest critics. We do this because we love it and because we believe our stories need to be heard. We do this because we believe in something bigger than ourselves and because we want to leave this earth with something that outlives us.
So, as any type of author, traditionally published or self-published, let me remind you of your importance in this world; the world shines brighter because you’re in it and because of the stories you tell. The world is a better place because you’re willing to do what it takes to realize a dream. Don’t ever forget your purpose; to tell stories that change lives.
So here’s to all of my streetwise colleagues, I salute you.
September 19, 2018– So you want to run a writing business, congratulations! Do you know what you really want?
A lot of authors branch off into offering writing services to the general public. It may be editing or consulting, helping someone flesh out ideas for their book, or it can even be assisting self-published authors with the long publishing journey ahead. Whatever it is, before you begin, make sure you have a head for business.
I’m not going to mention money or charges or price structure in this post because that is entirely up to you! What I am going to talk about are the most important things you need to do before you even THINK about pricing your services.
As I own a full-service publishing house, I have some tips on running a successful writing business:
What are you offering? Make sure that you’re clear about what you do and what you don’t do! Do you offer line editing? Revisions and re-writes? Manuscript consultations? Blog hosting? YOU have to know what you do before anyone else can.
Who is your ideal client and what qualities do they possess? When you work with clients you love, you’ll genuinely enjoy the job you’re doing, and that’s when you do your best work! Make a list of the traits your ideal clients have. Are they bright? Resilient? Courageous? Big thinkers? Rapid responders?
Identify your target market of ideal clients. What do you specialize in and who is your niche? Choosing your target market is essential because to reach the people you’re meant to work with, you’ve got to know where to find them. Maybe your writing business is ghostwriting for medical professionals, make a list of where to find the people who need your services!
Determine the biggest result your clients get. What is the number one outcome that you help your target market achieve? Do you help self-published authors get their book from an idea into physical form? Potential clients within your target market must see your services and products as opportunities to receive a return on their monetary investment. What kind of ROI will your clients get from working with you?
It’s imperative to your success that you answer the above questions before getting started. Because as I always say, you can’t hit a target you can’t see. Here’s to your success!
August 31, 2018- Oh. My. Goodness. You have got to be kidding me! Agatha Christie apparently had SECRET Notebooks. This book, by John Curran, lifts the lid on Agatha Christie’s writing and unearths two Poirot stories never before seen. WOW! Watch below.
August 3, 2018– Normally, I would advise against self-editing especially if you plan on submitting your work to a publisher. It always pays to send in your most polished writing, and the cost of getting your manuscript professionally edited is absolutely worth it! But what about the publisher? If they like my work don’t they pay to get it edited? Yes, of course, we do, but it’s always a breath of fresh air to have a manuscript submitted that requires less editing, and that is pretty close to almost perfect.
My advice, if you can’t afford to hire a pro to edit your ms before sending to a publisher, can be found in this excellent infographic from our friends at NowNovel.com. Check out the tips below!
June 15, 2018- Don’t get me wrong, I LOVE my editor. I also pray that she’s not reading this! Check out this really cool infographic about writers vs editors…why can’t we all just get along?
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