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Publishing Made Simple.
November 5, 2021-We’re only five days into November, and we’ve already chatted about press releases It’s November 1st! (You know what that means) – Pandamonium Publishing House, how to approach the media Media Madness – Pandamonium Publishing House, giveaways and promotions Give it Away Now – Pandamonium Publishing House, and customer appreciation Show Them What They Mean – Pandamonium Publishing House with lots more to come. Today we’re talking about mixing up your marketing campaigns to promote yourself and your books!
Focusing on strategic goals allows us to reach them. Where focus goes, energy and results flow. What outcomes do you want your campaign to have? Here are a few that you can expect when you do it correctly!
How to do this: Use a mix of strategies but ensure that they all convey the same message.
-Local television stations
-Local radio stations
-Google Business Page
-Amazon author page
-Website (banners etc.)
There are so many ways to promote yourself and your books, but without an organized, targeted plan, you won’t get the results you’re looking for. Plan, set goals and target your approach to be successful.
Check out some of the courses we offer by clicking here: Virtual Courses, Classes, and Workshops – Pandamonium Publishing House.
September 15, 2021– Our theme is continuing education for authors this month and today, we’re talking about Integrating Press Releases with Social Media. Here’s what I learned while studying Crafting Viral and Contagious Content at Wharton Business School; let’s dig in:
I know what you’re thinking…press releases in this day and age? Yes. But let me explain:
Even though we aren’t only dealing with news outlets, radio stations, and newspaper journalists, press release distribution is still important. Influencers, bloggers, e-zine authors, editors, and online publications are essential in getting the word out about your books.
Social media is a great way to engage with your audience, be used as a public relations medium, and are relatively cost-effective when it comes to comparison pricing in traditional advertising. Have you ever heard of a Snap-Chat model? Yes, this is a real thing, and they’re pulling in over six figures a year (sometimes a month, sometimes per post). Social media has now surpassed all forms of advertising when engaging and interacting with your audience. It’s got a personal approach behind it, and there are ways to integrate it with press releases. Here’s how:
Education in this space is so important as the world is digitally moving at a breakneck speed, and you don’t want to get left behind!
March 26, 2021– Happy Friday, Friends! I hope that we’re in for a nice weekend. Next week, we’ll be wrapping up our theme for the month in which I answer your most asked questions. It’s been a really fun experience and I’m grateful to the people who sent in questions via email to email@example.com. Let’s see what the question is today:
Q: “I’m reading a lot about press releases and the importance of them when a new book launches. I’ve self-published and I’m wondering how to write one. Can you help?”
A: Great question! The main function of a press release is to announce to the media that you have a new book out and why they should talk about it/read it. Press releases contain the following things:
To contact your local press, do a Google search; start in your hometown and branch out from there. Local authors with new books make great news articles and interviewees for podcasts, blogs, etc. Happy Writing X LLB
Pandamonium Publishing House, Publishing Made Simple.
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